This is the fastest method available to gain leads and sales, if it is done correctly. Google Adwords is the biggest platform to run PPC adverts. It allows you to target ‘in-market customers” who are looking or are ready to buy now. If you are not invested any PPC advertising at this stage, you are missing out on sales and giving your competitors easy market share.
Unlike some agencies, we optimise our Adwords for conversions. This means we don’t just focus clicks and traffic, but we put a lot of emphasis on the landing pages and also remarketing. If this is not done right or the traffic is sent to a website which is not designed for conversion, the results will be disappointing, and you will most likely lose money.